Arrive alive Cup

The Arrive alive Cup Rugby League competition started in 1975 as the AMCO Shield. The most exciting highlight for schools is the opportunity for both the players and the schools to be featured in TV matches. The profile of the competition has grown so much over the years, it is now the premier competition in Schoolboy Rugby League.

This comp may have started out small, but now it's absolutely mammoth! Nearly 450 schools compete in the knockout competition throughout New South Wales, Queensland and Victoria.

In the beginning, the TV matches were played and recorded as the early game to the mid-week knockout competition. Then the midweek Panasonic Cup died out and Friday Night Football was born on Channel 9. Arrive alive Cup television matches are now played prior to the Friday Night Football match and are shown on Channel 9 in the weeks leading up to the NRL Finals Series.

The television commentators for the Cup have been superb since the beginning. The first commentator for the Cup was the current General Manager of Radio 2UE, Mr John Brennan. He was followed by several other major media personalities, including Bill Anderson, David Fordham, David Morrow, Graeme Hughes, Peter Sterling, Mark Warren, Steve Roach and the current team headed by Andrew Voss.

Some fantastic young footballers have emerged from The Cup and thousands of other players have had the chance to both pump up and show off their skills on TV.

The "Peter Sterling Medal" has been awarded annually to the Arrive alive Cup "Player of the Year" since 1996.